BRIEF
Adriel, a coaching and consulting provider, sought a rebranded identity that reflected its mission to empower professionals and organizations through growth, creativity, and collaboration. The challenge was to design a brand that conveyed both authority and approachability—appealing to individuals, leaders, and teams across industries.
SOLUTION
Through research into the coaching and consulting landscape, we identified the need to balance expertise with encouragement. We crafted a modern logo symbolising growth and transformation, supported by a cohesive visual identity system that communicates professionalism and trust. The brand voice was refined to sound confident yet supportive, ensuring clients feel inspired and empowered on their journey.
RESULT
Adriel now has a distinctive identity that positions it as a catalyst for growth and transformation. The rebrand reinforces its reputation as a trusted partner for professionals and organizations, with a powerful presence that inspires confidence and solidifies its standing as a premier coaching and consulting provider.