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Brand Designs

All33

BRIEF

ALL33, a pioneer in ergonomic office seating, needed a refreshed brand identity to reflect its innovative approach to workplace wellness. The challenge was to create a brand that communicated health, productivity, and premium quality—appealing to both professionals and corporate clients in a highly competitive market.

SOLUTION

We crafted a modern logo and versatile visual identity system that captured ALL33’s focus on innovation, wellness, and style. The brand tone was refined to balance expertise with approachability, ensuring it could resonate with both individual users and corporate decision-makers. The identity was designed to flex across retail and corporate environments, highlighting ALL33’s unique position in the ergonomic furniture industry.

RESULT

The rebrand positioned ALL33 as a forward-thinking leader in ergonomic innovation. With a sleek and dynamic identity, the brand now attracts a wider audience of professionals and organisations, strengthening its reputation as the go-to choice for workplace health, comfort, and productivity.

Published with client permission — a proud collaboration we’re thrilled to share.

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Trust & Ethics

Built on Confidentiality. Driven by Integrity. At Oxxygn, trust isn’t just expected — it’s earned. Every brand we partner with entrusts us with more than just ideas: they entrust us with their reputation, growth, and long-term vision. That’s a responsibility we don’t take lightly. This is our commitment to you:

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Client Confidentiality

We operate with a strict privacy-first approach:

  • We never share your project details, strategies, or creative assets with other clients — even those in different sectors.
  • We do not disclose who we work with unless we’ve received explicit written consent.
  • You won’t see your campaign concepts, visuals, or product ideas appear anywhere else. Ever.

Your brand is yours. Your roadmap is yours. Your story is safe with us.
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Creative Integrity

We believe in building trust through transparency, quality, and consistency:

  • No recycled ideas, no repurposed strategies. Every deliverable is custom-crafted to your goals and your market.
  • We only take on projects we can fully serve — with clarity, capacity, and creative care.
  • We protect your timelines, budgets, and expectations with the same attention we give to the work itself.
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Ethical Partnerships

We choose to work with founders and businesses who align with the values of honesty, purpose, and respect for their team, their customers, and the communities they serve. We’re proud to support:

  • Ethical brands
  • Social enterprises
  • Mission-driven Startups
  • Growth-stage companies with people-first values We don’t chase buzz.

We build brands with conscience.
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Data & Legal Compliance

We comply with all UK data protection laws and uphold GDPR best practices. Your data — and your audience’s — is protected with:

  • Encrypted platforms
  • Non-disclosure agreements (NDAs) on request
  • Secure file management systems
Need an NDA before we talk? We’re happy to send one.