BRIEF
Cedaa Yogurt was launching a premium line of yogurts targeting health-conscious consumers. The challenge was to create packaging and labels that communicated premium quality, highlighted unique flavours and nutritional benefits, and stood out on crowded store shelves to attract a discerning audience.
SOLUTION
We designed a modern, cohesive packaging and label system that balances elegance with clarity. Vibrant yet sophisticated visuals distinguish each flavour, while clear product information emphasizes health benefits such as organic and probiotic-rich options. Eco-friendly materials were incorporated to reinforce sustainability, appealing to environmentally conscious consumers.
RESULT
The new packaging elevated Cedaa Yogurt’s brand recognition and shelf appeal, helping consumers easily identify flavours and benefits. Positive customer feedback praised the clarity, aesthetics, and usability of the design. The premium presentation strengthened the brand’s position in the health and wellness space, supported a successful product launch, and contributed to increased market share.